BEWI Productions, Inc.

KEY EXPO FACTS

BEWI's Projected 2008 Ski & Snowboard Expo Attendance:

Seattle 30,000

Denver 35,000

Minneapolis 25,000

Portland 30,000

Boston 45,000

TOTAL 165,000 Overall

Facts about BEWI's Expo Attendees:

92% have internet access
67% skied/snowboarded ten or more days during the past season
78% rate themselves as high intermediate to advanced
53% planned to purchase equipment
Over 45% have skied/snowboarded for more than 10 years
Over 90% were planning a trip to a mountain resort during the coming season

Attendee Demographics:

Male-62% Female- 38%
Married-37% Single-63%
Household income: 66% earn $50,000 and above
Age:
- under 18 years-11%
- 18-34 years-48%
- 35-49 years-27%
- 50 years and older-14%
Education:
- High School-11%
- Some College-23%
- College Graduate-44%
- Graduate/Professional Degree-22%

Multi-City Money Saving Opportunity for multi-city participants
Book exhibit space in all 5 of BEWI's Ski & Snowboard Expos and when paying full listed booth price, you are entitled to a discount of 10% off your total contract amount.

Feature Sponsorship and Enhanced Expo Participation
The opportunity exists for a limited number of select firms to elevate their involvement with BEWI's Ski & Snowboard Expos by becoming a sponsor of one of our Expo Feature Presentations -- The SnowSliders Saloon; Kids SnoPark and Learning Center; Indoor Terrain Park; Olympic Aerial or Freeride Theater. Sponsorship includes Name rights of presentation; Island display space; Inclusion in Expo advertising campaign; Client entertainment privileges; and Identification in all press material. Any interested parties are invited to call Bernie Weichsel at (781) 890-3234 x103.